Happy Dad Hard Seltzer & Tea is proud to announce it's partnership with Red West Festival, taking place in Utah this weekend. The festival, known for bringing together top musical artists, food, and culture, will feature Happy Dad as an official partner throughout the event.

Festival attendees will be able to enjoy Happy Dad Hard Seltzer across the grounds, along with exclusive access to merchandise, giveaways, and activations designed to engage fans.

"Happy Dad is all about being where our fans are," said Sam Shahidi, CEO of Happy Dad. "Partnering with Red West Festival gives us the chance to connect directly with our community in Utah and celebrate the music, culture, and energy that make events like this unforgettable."

This weekend holds special meaning for Happy Dad, as Utah was the final state to launch Happy Dad, officially making the brand available nationwide. Being part of one of Utah's biggest festivals is a full circle moment that highlights the brand's growth and connection with fans across the country.

The Red West Festival has quickly grown into one of Utah’s premier cultural gatherings, drawing thousands of attendees for a weekend of live performances, local experiences, and entertainment. Happy Dad’s presence adds to the festival’s lineup of interactive and memorable experiences.

Happy Dad will be sharing live updates and behind-the-scenes coverage from the festival across its social media channels. Fans are encouraged to stop by the Happy Dad activation area on-site to grab a drink, meet the team, and join in the celebration.